HIV Activist and social media consultant who used social media to increase drug sales by 67% and published diagnosis recorded live on YouTube.
As a consultant, Josh Robbins developed the social media and influencer strategy for a publicly traded pharmaceutical company to achieve a 67% increase in drug sales in 18 months. As the senior consultant for social media marketing for the ‘World’s Fastest HIV Test’, he created and administrated the launch of an annual national testing day activation with social media influencers across multiple chronic conditions—resulting in a noted sales spike, over 750K impressions, and 250K accounts reached week one. Utilizing the same patient-driven strategy, he launched #HealthAdvocateDay celebrating peer health advocates during a 12-hour marketing program on Twitter resulting in over 1.5M impressions and over 550K accounts reached the first year.
Social Media Consultant | Public Keynote Speaker | Health Brand Consultant HIV | Patient Focused Social Media for Pharmaceutical Companies
Robbins’ work has been successful for: Janssen Pharmaceuticals, Johnson & Johnson, ViiV Healthcare, Google NYC, Merck, Johns Hopkins University, The White House, Planned Parenthood, Self Care Analytics, Jaguar Health, Napo Pharmaceuticals, bioLytical, United Way, Healthline, Emory University CFAR, Vanderbilt University Medical Center, University of Cincinnati, Fisk University and more.
As a leading social media influencer in HIV and sexual health, Robbins published the first and only recorded live video of someone learning they are living with HIV and has grown his award-winning brand, [IMSTILLJOSH], to every relevant social media platform and is well-respected by his peers and regularly scoops national news in HIV reporting.
Ask me about: Event Marketing, Event Live-streaming, Branding, Packaging, Social Media Marketing, Pharma Social Media Best Practices, Marketing, Product Development, Patient Engagement, influencer marketing, paid social media advertising, shock marketing, conference activations on social, talent coordination, talent, hosting, Nashville, HIV, #UequalsU.